The US wind industry shows increasing interest in BSB Industry’s Anchor Cages

Anchor Cages is a total solution that anchors the wind turbine tower to the foundation of onshore wind turbines. BSB Industry combines in-house components with purchased parts resulting in a complete solution ready for the installation of a wind turbine. This feature in particular has great appeal to potential customers in the US business area of sustainable energy production, explains BSB Industry sales manager Kristian Sloth.

"Several companies in the US wind industry are now showing a keen interest in our Anchor Cages, because we can offer a product, where they get one total solution. Normally they have to buy plates and bolts and parts with different suppliers, whereas BSB Industry can provide them with a complete solution that shortens and simplifies their work process and also, importantly, is expected to lower their total costs," explains Kristian Sloth.

"Anchor Cages is built in a steel structure. Steel is expensive in the United States and typically up to 30 percent more expensive than in the European market. That alone gives BSB Industry a head start. At the same time, BSB Industry has developed a product where they provide a complete solution ready for setup. It is attractive to the US contractors who set up wind farms, as they can reduce the number of suppliers and make their work process smoother," explains Anna Thalund Daugaard, who wins high praise by the BSB Industry sales manager.

"Anna Thalund Daugaard and her colleagues at the Danish Consulate General in Chicago have been very effective in helping us make contacts with potential customers in the US, and they are great at advising us on what it takes to establish a presence in this market," emphasizes Kristian Sloth.

Facts on The Trade Council

The Trade Council is a Danish worldwide export promoting organization. In the United States, the council works out of the Embassy of Denmark in Washington DC and of the Consulate Generals of New York, NY, Chicago, IL, Houston, TX and Silicon Valley, CA.

The Trade Council helps Danish companies enter the US market through a range of services such as start-up, establishment, recruitment and information on local business conditions.